Should I Invest in Gold? Learning more about gold and its history may help you decide whether it has a place in your portfolio. Share | Related Content From Boats to Brokers From the Dutch East India Company to Wall Street, the stock market has a long and storied history. Asset Allocation Consider how your assets are allocated and if that allocation is consistent with your time frame and risk tolerance. 5 Smart Investing Strategies Getting what you want out of your money may require the right game plan.